Google Oozing Ads – Forbes.com

Declining numbers from pay-per-click advertising and an upper level exodus to social networking rival Facebook has  Google
a bit depressed this year, 36.5% to be exact. The Internet prodigy has
analysts questioning whether the decline is from macroeconomic effects
or if Google is making its own problems.

Link: Google Oozing Ads – Forbes.com.

Travel Web Sites Get Personal – Forbes.com

As the hint of summer vacation emerges on the horizon, wanna-be
travelers begin sifting through travel guides, both real and online, to
concoct just the right vacation getaway. Price matters hugely,
especially for travelers heading overseas with anemic dollars. But just
as important is getting the best value out of a trip.

Link: Travel Web Sites Get Personal – Forbes.com.

Google Prototype for a Precision Image Search

Google
researchers say they have a software technology intended to do for
digital images on the Web what the company’s original PageRank software
did for searches of Web pages.

Link to story NY Times story.

The Evolution of Social Networks – Search Engine Watch

There’s plenty of attention paid towards social networks today,
especially due to the visitor volumes achieved by MySpace, Facebook and
other newer entrants. As the social networks become even more popular,
they change the typical user "web behavior" and the demographic makeup
on certain social network sites.

Link: The Evolution of Social Networks – Search Engine Watch.

Social Media Marketing Tactics & Resources

Link: Social Media Marketing Tactics & Resources.

With the sheer volume of information sources both online and offline on the topic of social media, it can be difficult for marketers to separate the signal from the noise.

Navigating a sea of strangely spelled site names including, FaceBook, MySpace, Twitter, Flickr, YouTube, Wikipedia, Digg, StumbleUpon, Delicious and Technorati can be overwhelming. Talk to most social media experts and you’ll undoubtedly be confronted with terms like "conversation", "transparency" and "the social graph". What does it all mean?

Travel 2.0: what does it mean and do you need to care? | Tracking Tourism: The Tourism Research Blog

Terms like Travel 2.0 and Web 2.0 get thrown about in conversation and it can seem that everyone but you knows exactly what they mean.

Yet push someone for a definition and people come up with all sorts of different explanations or they struggle to define it all.

So this post attempts to give a simple working definition of Travel
2.0. But more importantly, we hope to highlight what that really means
for travel and tourism businesses and why you need to care.

Link: Travel 2.0: what does it mean and do you need to care? | Tracking Tourism: The Tourism Research Blog.

American Express launched membersknow.com

American Express launched membersknow.com, an online travel community
for American Express Cardmembers to share travel insights from their
personal travel experiences and knowledge.

Click here to visit the site.

Also check out Chatter Guard Social Media Monitoring Service.

Trademark Bidding on Google – ClickZ

Google’s opening up trademarked keywords
for bidding is one more piece of power shifted away from corporations
and toward consumers. I imagine corporations will waste little time
heading to court to protect their property. In the long run, I doubt
the corporations will come out on top.

Link: Trademark Bidding on Google – ClickZ.

Group Travel Tours, Singles Group Travel, Travel Tour Groups, Corporate Travel Planning, Tourism Destination Marketing

The annual Travel Com Conference, produced by the Travel Industry
Association of America (TIA), featured top-level executives from
Forrester Research, consumer brands like Travelocity and Priceline,
plus GDS companies and software providers – all providing their unique
perspective on the state of the online travel industry, and more
importantly, where we’re headed.

Link: Group Travel Tours, Singles Group Travel, Travel Tour Groups, Corporate Travel Planning, Tourism Destination Marketing.

IAC to Launch a Flurry of Niche Sites [SearchEngineWatch]

IAC, parent company of Ask.com,
is planning to launch several new niche sites that incorporate search
and social media. First up is RushmoreDrive.com, which has already
launched and is targeted at the African-American community.

Link: IAC to Launch a Flurry of Niche Sites [SearchEngineWatch].