VatorNews – 35 tips for getting started with social media

VatorNews – 35 tips for getting started with social media.

If you are going to start using social media, you should at least have
an understanding of what it's about. Social media is not about the
tools, the tools are only a facilitator.

The Ultimate Social Media Etiquette Handbook: The Most Egregious Sins on Social Media Sites, Exposed » techipedia | tamar weinberg

The Ultimate Social Media Etiquette Handbook: The Most Egregious Sins on Social Media Sites, Exposed » techipedia | tamar weinberg.

Social media mimics real relationships — in many cases. Would you do the following within real face-to-face relationships?

  • Jump on the friendship bandwagon without properly introducing yourself?
  • Consistently talk about yourself and promote only yourself without regard for those around you?
  • Randomly approach a friend you barely talk to and simply ask for favors — repeatedly?
  • Introduce yourself to another person as “Pink House Gardening?”

If you answered yes to any of these questions, you may need a
refresher course on social media etiquette — and perhaps real-life
etiquette also. Here are some egregious sins that you must not perform
on social media sites.  Avoid these violations and learn how to manage
and maintain online relationships on a variety of popular social media
sites.

We launched a new Group Booking tool for hotels – It’s Free!

Logo_link2brand

Lodging Interactive, a leading interactive marketing agency servicing
the hospitality industry, today announced the roll out of its
innovative group booking tool, link2brand.com. link2brand.com
provides hotels with a simple way to convert long and hard to remember
brand.com URL's into short, "friendly" URL's which redirect back to the
brand.com website.

Social Network User Demographics – eMarketer

Social Network User Demographics – eMarketer.

The share of adult Internet users who have a profile on an online social network site has more than quadrupled since 2005, from 8% to 35%, according to a November–December 2008 Pew Internet & American Life Project survey.

The Secrets of Marketing in a Web 2.0 World – WSJ.com

The Secrets of Marketing in a Web 2.0 World – WSJ.com.

For marketers, Web 2.0 offers a remarkable new opportunity to engage consumers.

If only they knew how to do it.

That's where this article aims to help. We interviewed more than 30
executives and managers in both large and small organizations that are
at the forefront of experimenting with Web 2.0 tools. From those
conversations and further research, we identified a set of emerging
principles for marketing.

Business travelers may catch a price break in 2009 – USATODAY.com

Business travelers may catch a price break in 2009 – USATODAY.com.

With oil prices plunging as fast as the latest economic indicators,
many business travelers are wondering if travel costs may tumble as
well in the year ahead. The answer will depend on a number of factors
yet to be determined, but there are good reasons to believe that
business travelers may catch a break in 2009, and may even find some
bargains in their travel shopping.

ehotelier.com News Archives

ehotelier.com News Archives.

The UK Hotel industry is currently witnessing the signs of a recession and this is likely to last throughout
2009 and even into 2010. To understand how this might influence your business, let's looks back to the recession of 1990.

Hospitality Net – Industry News – $125K a Day on Marriott Mobile — That’s the Daily Yield for the First 100 Days of Direct Mobile Internet Bookings

Hospitality Net – Industry News – $125K a Day on Marriott Mobile — That's the Daily Yield for the First 100 Days of Direct Mobile Internet Bookings.

Increasingly, the business world revolves around one indispensible tool
when it comes to communications on the go, the Internet-enabled PDA or
mobile device. Marriott.com’s website built specifically for mobile
devices – Marriott Mobile — generated more then $1.25 million in gross
revenue in the first 100 days after introducing direct mobile Internet
bookings.

US Social Network Ad Spending Growth Lowered – eMarketer

US Social Network Ad Spending Growth Lowered – eMarketer.

Consumers are using social
networking sites more than ever, but advertising spending has not kept
pace. Despite new social network ad formats launched in 2008, eMarketer
has revised its projections for US social network ad spending. It now
estimates advertisers will spend $1.2 billion on social networks this
year, down from the previous projection of $1.4 billion made in May.

Spending will reach an estimated $1.3 billion in 2009, down
from the previous projection of $1.8 billion. The recession and
slower-than-expected revenue growth at MySpace are two of the reasons
for the lowered forecast.

Google’s Search Advertising Going Mobile on iPhone, T-Mobile G1 – BusinessWeek

Google's Search Advertising Going Mobile on iPhone, T-Mobile G1 – BusinessWeek.

Well, if Google’s revenues are going to come in a little light this quarter, as many people are speculating, it won’t be for lack of Google trying. Today, the search giant announced
that advertisers who use its AdWords program to place ads on Web sites
also can opt to have those ads appear on Apple’s iPhone, T-Mobile’s G1,
and other mobile devices that use full Web browsers.