24/7 Hotel Social Customer Service Is Launched

Lodging Interactive Launches Social VoicesTM, 24/7/365 Listening And Social Customer Care Services For The Hospitality Industry.

SocialVoicesPARSIPPANY, NJ – May 14, 2014 – Lodging Interactive, a digital and social media engagement agency exclusively servicing the hospitality industry, today announced the launch of Social Voices by CoMMingle. Social Voices is a innovative new service that provides hospitality clients with 24/7 social listening and social customer engagement services 365 days a year.

“The time has come for hospitality companies to elevate the level of customer service they provide to their potential customers and in-house guests who prefer to use social media to converse with them,” said DJ Vallauri, Lodging Interactive’s Founder and President. “Last year when a consumer used Twitter to tweet to a hotel and they received a response, they were pleasantly surprised. This year, a response is expected and if they DON’T receive a response in a timely manner it creates a negative impression of that hotel.”

Social Voices is a natural extension of Lodging Interactive’s CoMMingle social media marketing division and employs dedicated “listening agents” that are based in the USA. “While we could have outsourced our listening center agents to India and other overseas countries, we felt Social Voices required the highest level of support agents that only the USA could provide,” added Mr. Vallauri.

Social Voices provides hospitality companies with a fully managed service that includes:

  • Social Listening & Monitoring
  • Social Engagement
  • Social Customer Care & Support
  • Social Risk & Crisis Management

“Think of Social Voices as the next generation call center, one that offers 24/7/365 days a year online social customer service. These days, Millennials and our Generation Z are increasingly using social platforms as a means for customer service interactions with brands; they’re not going to call an 800 number only to placed on hold for service…that’s history,” stated Rosella Virdo, Director of CoMMingle.

Social Voices was developed to not only provide social customer service to past and future guests, but to also address the needs of in-house guests. “Social Voices enables on-property guest support as well. For example in-house hotel guests can use Twitter to request hotel services or to share a concern or complaint. Our listening agents will engage with the guest and involve property staff as required,” said Mr. Vallauri. “Social Voices works to pre-empt irate guests before they post on reviews sites such as Tripadvisor and Yelp!”

How does Social Voices do it?

Social Voices is not just about technology, it’s powered by people. “We have made substantial investments in staffing the operation with USA based lisenting agents and we’ve licensed leading social media monitoring technology platforms. When our people and technology are combined with our intellectual capital and CoMMingle experience, the result is a premiere service that is cost-prohibitive for any one hotel to duplicate.” added Mr. Vallauri.

Social Voices provides guaranteed response service levels and enables hotels to provide “always on” customer service around the clock seven days a week without having to hire staff. In addition Social Voices pro-actively seeks engagement opportunities that build guest loyalty.

For a limited time and for qualifying hotels, the Company is offering Social Voices for a low introductory fee. For more information and to see if your hotel qualifies please visit www.SocialVoices.com.

About Lodging Interactive

Lodging Interactive, headquartered in Parsippany, NJ, is a full-service digital marketing agency exclusively servicing the hospitality industry for more than a decade. The company provides a portfolio of effective hotel Internet marketing services to hundreds of hotels, resorts, ownership properties, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.

Through its CoMMingle Social Media Marketing Agency operating division, the company offers hospitality focused and fully managed outsourced hotel social media marketing customized solutions.

Lodging Interactive has been recognized as a leader by the International Academy of Visual Arts, Interactive Media Awards, Web Marketing Association and Travel Weekly’s Magellan Awards. It is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI), a member of AH&LA and is a Preferred Vendor for Best Western International. For more information please contact us at sales@lodginginteractive.com or at 877-291-4411 ext 701. The company’s website is located at www.LodgingInteractive.com.