Beating negative hotel reviews: An action plan for proactive reputation management

A negative online reputation can severely limit a hotel's ability
to succeed today. With more and more people using the internet to make
their travel plans, reviews by other travelers are playing an
increasingly large role.

If your hotel has received negative
reviews, you need a solid action plan to work around them. And that's
exactly what I intend to do in this post. Let's get started…

Read more…

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