Facebook Redesigns Site, Shifts Ad Placements – ClickZ

Link: Facebook Redesigns Site, Shifts Ad Placements – ClickZ.

Facebook this week began rolling out a long-anticipated redesign that aims to rein in application clutter and streamline the site’s appearance. With those changes come some shifts in advertising strategy.

The primary differences will be where the ads are placed and how they are grouped. "The new placements give advertisers new options and a meaningful space for ads, while being useful and unobtrusive," the company said in a release.

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