Google Watch – Google vs. Microsoft – Google Brand Worth $100B; Microsoft Brand No. 2 at $76B

Google Watch – Google vs. Microsoft – Google Brand Worth $100B; Microsoft Brand No. 2 at $76B.

Millward Brown Optimor has just published its list of its 100 most valuable global brands for 2009. Guess who topped the list?
You shouldn't have to if you're reading this blog. But yes, Google rings the bell at No. 1 with a $100 billion valuation, a 16 percent increase from a year ago. Microsoft came in second at $76.2 billion, an 8 percent jump from 2008.
That's quite a big gulf between Google and Microsoft in brand valuation. Not quite as large as the gulf between Google and Microsoft in search, even with the Microhoo combination, but it's big.

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