Lodging Interactive has been recognized by the Interactive Media Council Inc., winning three Interactive Media Awards™ for Outstanding Achievement in the Hotels/Resorts category for its website design services. This is the third consecutive year that the interactive and social media marketing agency exclusively servicing the hospitality industry has been recognized by the IMC for its aptitude in designing, developing, managing, supporting and promoting hotel websites.
Property sites designed by Lodging Interactive and receiving top honors include the Marriott Burlington in Massachusetts, the Denver Renaissance in Colorado and the Doubletree Oak Brook in Illinois. Nominations are accepted from web design firms, advertising agencies and corporate marketing departments, as well as individual web designers and graphic artists, among others, from around the world. It is the mission of the IMC to increase the standards of excellence on the Internet, and the group welcomes all who will join in the effort.
"The third time certainly is the charm," said DJ Vallauri, Lodging Interactive Founder and President. "Earning three awards, three years in a row, validates the outstanding talent of our website design and search engine optimization teams. This group knows how to work together to deliver an attractively designed site that is optimized specifically for the purpose of attracting the hotel shopper when they are using the major search engines and social media network sites. We commend them for yet another job well done."
Lodging Interactive also offers website maintenance services to hotels via a Website Content Management System (CMS) which enables hoteliers to keep their websites fresh and updated at all times with the latest seasonal promotions. In addition, to make online marketing easier and more affordable for all hotels across all segments, the company recently launched a new Hotel Website Solutions program designed to offer web-marketing services at a low, month-to-month fee with all upfront costs removed. The service includes website design and management, reputation management, search engine marketing, real-time analytics and accountability, PLUS Lodging Interactive's Content Management System and its coveted Guest Review System.
"At Lodging Interactive, we understand the importance of a well-maintained and up-to-date website, as industry reports show direct bookings via the hotel's proprietary website are on the rise," Vallauri said. "Our team has the skill set necessary to design prized hotel websites — and keep those sites fresh with relevant content that is recognized by the various search engines, and benefit from customized programs."