Generate The Highest Paid Advertising Results.
We offer certified Google and Bing PPC Experts
Our in-house certified Google and Bing paid marketing experts work with our clients to establish and monitor Google AdWords and Bing Ads pay-per-click (PPC) advertising campaigns.
Our team will research the most relevant and cost-effective keywords and create numerous PPC advertising campaigns for your property. And, on an ongoing basis we will manage your costs per click to ensure your monthly PPC budget is maximized at all times.
Our Google and Bing certified PPC experts can also deploy re-marketing/re-targeting PPC campaigns providing a “second booking opportunity” from past website visitors who haven’t yet booked.
Our pay per click advertising includes:
- Budget – What is your monthly budget? If you don’t know, we can help you determine this with a pay per click estimate.
- Keyword Research & Location – (Local, National and Global, depending upon your market area)
- Keyword Groups – Using the above keywords, we put them into groupings for you (Local, Brand, etc.)
- Negative Keywords – yes, we focus on these too. If you own a hotel with the word “ship” in it, you don’t want to pay for clicks from people looking to purchase boats.
- Ad Creation – We write creative ads to help improve your conversion rates.
- Bid Pricing – Stay within your budget, while getting the maximum clicks per month.
- Placement – You choose the search engine position of your ad in Google (based upon cost)
- Time of Day – We can show you what time of day you get more clicks and conversions.
- Technology – Advertise across multiple devices (desktop, mobile, etc.)
- Monthly Reporting – We include monthly reporting so you know exactly how your budget was spent.
Our PPC strategy is incorporated into your online marketing strategy – providing a holistic view of your online marketing goals. Get started with your hotel pay per click advertising today.