Over the years, we have entered many website competitions for our customers. In episode 49 of the #AskDJV show, we discuss what it truly means for your hotel to win a website award.
After entering and winning numerous website awards and trophies, we have come to find that it really doesn’t help our customers at all. Sure, there’s the prestige of saying that you won an award, but what does it truly bring to you in terms of your bottom line?
We have discussed awards on our website in the past and this week’s episode of the #AskDJV show is sure to shed a whole new light on the meaning of website awards and why we choose to no longer participate in them.
In the end, it’s all about what makes you, our customers, happy. We feel that you are happier when your bottom line increases – when you see things like:
- An overall increase in hotel bookings
- Increase in relevant traffic to your property
- More F&B Revenue
- Greater RFP Submissions
We have decided that we will spend our time and money wiser, making you happy. In the end, it really isn’t about how many awards you’ve won, but how successful we make our customers. Wouldn’t you agree?