Study: Social Media Usage In The Inc. 500 | Small Business Trends

Now that the year’s coming to a close, it’s time to look back and identify the tools, trends and social media sites that hit it big with businesses over the past year. With that in mind, the Center for Marketing Research at the University of Massachusetts Dartmouth recently conducted an in-depth study to analyze the usage of social media in fast-growing corporations (PDF). The study compared 3 years of social media adoption (2006-2009) by the fastest-growing private companies in the US, as compiled by Inc. Magazine. I thought the results were worth looking at here.


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