Survey: Web Video Watchers Favor News Clips and Shorter Ads

Many naturally assume the growth in online video consumption is
driven by teens and twenty-somethings watching amateur content.
According to a survey conducted by Advertising.com and InsightExpress,
they’re wrong.

Rather, streaming video fans are by and large over-35 news junkies who tolerate in-stream ads in short bursts.

Click here to read more.

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