Major Global Study into the Future of the Hotel Industry: A Gaze into the Future of What Travellers’ Hotel Experience will be Like in 2020

"A major new report, Hotels 2020: Beyond Segmentation, reveals the emerging behaviours and demands of the future hotel guest and what this means for the types of hotels we will see in the future.

The study commissioned by the chosen technology partner and transaction processor for the global travel and tourism industry, Amadeus and carried out by Fast Future Research reveals that the industry faces three major impacts in the next decade which it has to respond to:

  • The long-term impact of the recession on travellers' budgets

  • The changing demands of an ageing Western population

  • The shift of demand from Europe to emerging markets of Asia and beyond"

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