The Golden Rule of SEO: Content is King

If you’ve been around the
search marketing block a few times, you’ve heard this statement more
times than you can count. I know it sounds redundant, but until more
companies do a better job at focusing on their Web site copy, it bears
repeating. Well written content is important for three primary reasons:

  • Engages the reader
  • Increases search engine rankings and traffic
  • Promotes the likelihood of quality links from other sites

Link: The Golden Rule of SEO: Content is King.

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