Travel bookings are no longer the whole story

PhoCusWright and Hitwise recently
partnered to track and analyze the online travel space. The resulting
report, Search, Shop, Buy: Inside The Tangled Web of Online Travel,
evaluates traffic data from Hitwise to determine how Travel 2.0, the
Long Tail and search are affecting the online travel space, tracing the
trends that are emerging throughout the travel search, shopping and
buying processes.

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