Travel websites usher in new era of guest reviews – Hotel & Motel Management

Travel websites usher in new era of guest reviews – Hotel & Motel Management.

CONVERSATION

The age of the customer comment card has passed.Today, hotel guests have the endless expanse of the Internet on which to write
their rants and raves about properties around the world.

The playing field has been leveled for everyone, from the ubiquitous brand giants to the smallest independents, as they each
battle the same monster: online customer reviews and their effects.


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